What They Said

What They Said 


What They Said is the fresh, creative influencer marketing agency from the award-winning PrettyGreen Group of creative communications agencies. The agency is driven by authenticity, creativity and inclusivity, with an offering rooted in the belief that a relationship-led approach is fundamental to driving long-term brand advocates. At the heart of all its campaigns is a scroll-stopping creative that wins the attention of communities and tells brand stories in a whole new way. The agency believes that the generic platform approach to influencer marketing is diluting influence and credibility and a personalised and targeted approach delivers tenfold in terms of value and sincerity. Despite being less than a year old, the agency has already scooped Most Effective Collaboration at the Influencer Marketing Awards and Best Use of TikTok at the Independent Agency Awards. What they Said believe in influencer marketing strategies that are Less Ordinary, for brands that want out of their comfort zone.